The Urban Design Embassy was formed by a group of Dutch media producers and businesses interested in promoting urban design through pop culture, via:

-Programming and content creation
-Research
-Immersion conferences for tastemakers and media influencers
-Tools, apps and consultation

Urban Design Product Placement

Pop culture and media are powerful influencers for preferences, habits, and behavior. We want to put romantic and endearing urban design in the background–in movies, commercials, videos, print, and apps. And this will slowly change market demand, public consciousness, and then policy.

Dynamic and resilient urban design is not only good for people’s and society’s well-being, it’s also good for business and a healthy civil commerce. We are looking to export Dutch expertise and services to other parts of the world for creating world-class spaces and infrastructure.

Many people have no idea how to imagine what it’s like to live in a truly well-designed place, like Amsterdam and other cities in the Netherlands. We’ve chosen to focus on the popular media, because if people aren’t exposed to how wonderful it is to live with good urban design, they won’t know what they’re missing.

Check out our Hall of Fame for stellar examples of urban design in pop culture.

Contact us at info@noobtools.com